The Fast Fashion Footprint: Why Your Kid's Closet Matters More Than You Think
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When we think about climate change, we usually picture gas-guzzling cars or smokestacks, not our kids' clothes. But here’s the truth: the fashion industry is one of the most polluting industries on the planet, and that includes kids' clothing.
Children grow fast. Which means they outgrow clothes fast. In fact, most kids outgrow seven sizes in their first two years. Multiply that by millions of kids, and we have a staggering pile of barely worn garments heading to landfill. According to the Ellen MacArthur Foundation, a truckload of textiles is landfilled or incinerated every second.
So what can parents do?
At Loop Apparel, we believe in taking a cue from nature. Nature regenerates. Nature recycles. And that's the spirit behind the circular economy and how we do business. Instead of a take-make-waste model, circular fashion keeps clothes in use longer through reuse, repair, and thoughtful design.
Here are 3 easy ways you can make a difference as a parent:
- Choose Circular Brands: Brands like Loop Apparel are built for circularity. Our clothes are designed to last, made from organic cotton, and include a take-back program so outgrown clothes can be passed on or recycled properly so that they don’t end up in landfills.
- Buy Less, Wear Better: Instead of buying new clothes every growth spurt, invest in fewer, better-quality basics that lasts longer and can mix and match. Or opt for brands with resale or swap programs.
- Talk to Your Kids About It: Sustainability is a family value. Even toddlers can learn that their favorite tee or sweats can go on to another child when it no longer fits.
The goal isn't to be perfect. It’s to be thoughtful. With every small decision, you model something big: that caring for the planet starts with everyday choices – even the ones hanging in your kid’s closet. We’re here to make that easier, one (adorable) piece of apparel at a time.
Want to join the loop? Explore our collection of circular kidswear here.